Peloton Advises Fresh Picks Café on its Acquisition by Whitsons Culinary Group

Fresh Picks Café LLC (“Fresh Picks”) announced that it has been acquired by Whitsons Culinary Group, a portfolio company of GenNx360 Capital Partners. Fresh Picks Café is a leading food service management company that provides comprehensive value in school food services for public K-12 school districts and summer camps throughout the Northeast. This transaction is the successful culmination of an initiative led by Peloton Advisory LLC.

Based out of Manchester, NH and founded in 1993, Fresh Picks ( provides outsourced food service management of healthy meals to over 150 public K-12 school and camp dining locations in New Hampshire, Vermont, Massachusetts and Connecticut with over 400 associates.  Fresh Picks will continue to be led by its Vice President, Christopher Faro, along with its existing team of District Managers, Nutritionists, and Chefs.

“It was essential that we partner with a successful, growing, innovative company with similar values and principles to continue the legacy we have built for our clients, our associates, and customers”, said J Brian Stone, Chief Executive Officer, Fresh Picks. “We look forward to continued growth as part of Whitsons Family of Companies.”  

 Paul Whitcomb, CEO of Whitsons Culinary Group said, “We are pleased to welcome Fresh Picks into the Whitsons family of companies and expand our services into new communities. The unique synergies among our two organizations provide a natural fit for us to further deliver on our mission of Enhancing Life One Meal at a Time™ together.” 

 “The acquisition of Fresh Picks allows Whitsons Culinary Group to deepen its penetration in the highly strategic New England region. We are impressed by the relationships the Fresh Picks team has cultivated with its school district relationships and are excited for them to join the Whitsons family,” said Daphne Dufresne, Whitsons Board Chair and GenNx360 Managing Partner. 

Whitsons Culinary Group (  is a leading provider of customized dining services to education, healthcare, community markets, and specialty services in the nation. With a steadfast commitment to delivering nutritious, high-quality meals crafted from wholesome, fresh ingredients, Whitsons’ mission is Enhancing Life One Meal at a Time™. As a NMSDC-certified, minority-owned company, we prioritize diversity for our team members and valued customers. Since 1979, Whitsons has upheld a legacy of excellence and consistent growth. Today, we are at the forefront of the foodservice industry, setting new standards with our dedication to wholesome food, family values, and personalized service. 

GenNx360 Capital Partners ( is a private equity firm focused on acquiring middle market business services and industrial companies. GenNx360 partners with companies having proven and sustainable business models in expanding industries with the objective of implementing and supporting value-enhancing organic and inorganic initiatives to accelerate growth, deliver cost efficiencies, and generate strong financial returns. Target industries include industrial machinery and components, logistics and supply chain solutions, industrial and environmental services, food and agricultural products and services, infrastructure equipment and services, specialty chemicals, packaging, and aerospace and defense. GenNx360 was founded in 2006 and is headquartered in New York City. 

Peloton Advisory LLC ( provides M&A advisory to highly successful, privately-owned entrepreneurial companies and their owners.

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